Lorraine Francis, Principal
Strategic Communications Planning & Development
As President & CEO, Lorraine is responsible for strategic business development, client relations and the overall management of the agency. Educated in the field of Journalism and Business Management, Six Sigma certified, and experienced in the global marketing arena, she is a skilled multi-lingual marketing and media expert with a proven track record of developing and executing revenue-generating communications strategies for some of the world’s most powerful brands. She has held senior-level management positions with government agencies and global enterprises such as General Electric, General Motors Europe, and Rolls-Royce North America.
Lorraine’s favorite quote is: “Innovation is the only weapon that cannot be defended against” – Sun Tzu
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Anna Nafarenu, Global Marketing Research Strategist
Anna is a seasoned multi-lingual communications professional with expertise in market research and analysis. Her education in International Research & Development, analytical abilities and extensive experience in the global markets allow her to provide clients with a unique perspective on how to successfully launch products and services worldwide. She specializes in intelligence gathering and data analysis, building strategic relationships, diversity marketing and positioning brands in emerging markets in the Middle East, Europe and Asia.
Anna’s favorite quote is: “Imagination is more important than knowledge. While knowledge defines all we currently know and understand - imagination points to all we might yet discover and create.” – Albert Einstein
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Azirah Yi, Creative Marketing Development & Design
Azirah is a Master in Visual Communications. Her expressive imagination and design skills are honed from years of experience designing award-winning marketing concepts and tools for major brands. She is skilled in a wide variety of media. From ideation, to creation – she develops multi-level marketing concepts, collateral and website designs. Her superb creative and technical skills allow her to develop visually compelling artistic projects for a wide range of diverse industry segments.
Azirah ‘s favorite quote is: "To design is to communicate clearly by whatever means you can control or master". – Milton Glaser
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